Anas Deep - sleep Cabin Group Settled in Hainan Thanks to the Consumer Expo - From Participating by "Chance" to Deeply Rooting in Hainan

Anas Deep - sleep Cabin Group Settled in Hainan Thanks to the Consumer Expo - From Participating by "Chance" to Deeply Rooting in Hainan

■ Reporter Xi Jihong of Hainan Daily

Compared with the two experience rooms set up in the first Consumer Expo, in this Consumer Expo, the number of experience rooms of the Deep - sleep Cabin under Shanghai Anas Group (hereinafter referred to as Anas) has increased to four, and the booth area has also expanded from 36 square meters to 108 square meters.

Even so, Li Jingming, assistant to the chairman of Anas Deep - sleep Cabin Group, couldn't help sighing: "It's far from enough!"

On the afternoon of April 14, at the Deep - sleep Cabin booth, the reporter of Hainan Daily saw that all four experience rooms showed "in use". The audience lay on the chairs developed by the Deep - sleep Cabin with electronic instruments on their heads and rested with their eyes closed. The electroencephalogram on the screen showed that they gradually calmed down in the noisy environment, and within just a few minutes, some of them had already fallen asleep.

And the audience who missed the chance could only consult the sales staff further and wait for the experience rooms to be available, making the already "crowded" booth even more packed.

" 'Non - invasive, non - pharmaceutical, non - contact', can this improve sleep? Then I have to give it a try." An audience member read the words on the promotional board with some doubts and decided to stop strolling around the exhibition to have an experience.

"Please wait a moment. I'll call you when there's a vacancy," the staff said quickly.

The staff told the reporter that in the experience center of the Deep - sleep Cabin, an experience session can last for half an hour. But at the Consumer Expo, the time has been shortened to 15 - 20 minutes.

Li Jingming added on the side: "There are so many interested audiences. Only in this way can more people experience our products."

Li Jingming, who has been present for four consecutive sessions, admitted frankly: For the Deep - sleep Cabin, the Consumer Expo was originally just an exhibition that they learned about by chance. But after the experience in the first session, it immediately became one of the "few important exhibitions that the Deep - sleep Cabin must participate in every session". At this Consumer Expo, the Deep - sleep Cabin also brought new products, which will be presented and recommended at the new product launch conference on the 15th.

Traffic is only part of what the Consumer Expo has brought to the Deep - sleep Cabin. In fact, the Consumer Expo is also a bridge for the Deep - sleep Cabin to settle in Hainan and enjoy the favorable policies of the free - trade port.

Teng Shujie, general manager of Anas Deep - sleep Cabin, told the reporter that after settling in Hainan, the company's product upgrades have all been completed in Hainan, including brand promotion, platform construction, and channel laying, which are also carried out from Hainan to the whole country and even the world.

Besides setting up a research and production center in Haikou High - tech Zone, in 2023, the Sleep Medicine Research Center, a cooperation between Anas and Ruijin Hospital Boao Research - type Hospital affiliated to Shanghai Jiao Tong University School of Medicine, was officially established in Boao Lecheng.

" The preferential policies of the Hainan Free - trade Port in terms of taxation, talent introduction, etc. will be helpful for our industrial layout and future development of overseas markets," Li Jingming revealed. In the future, the company will also transfer part of the business of the operation center to the Hainan Free - trade Port. Taking the operation center in Hainan as a base, it will lay out and expand overseas market business.

(Haikou, Hainan Daily, April 14)

Original title: Anas Deep - sleep Cabin Group Settled in Hainan Thanks to the Consumer Expo - From Participating by "Chance" to Deeply Rooting in Hainan

Responsible editor: Mo Miao